Building Relationships with Physicians-Building Relationships with Physicians Recording

Video Transcription

Video Summary

In this webinar, presenter Bob discusses the importance of building relationships with physicians in order to generate referrals for hearing care specialists. He emphasizes the need for regular contact with physicians and provides tips and strategies on how to effectively market to them. Bob suggests targeting primary care physicians and developing partnerships in patient care. He recommends sending a letter of introduction to physicians expressing interest in providing quality care for their hearing impaired patients. He also advises the use of patient care folders with informative materials such as literature, clinical research articles, insurance and payment plans, and patient education materials. Bob emphasizes the importance of professionalism, respect, and integrity when interacting with physicians and their staff. He suggests providing gifts and small tokens of appreciation as a way to show gratitude for referrals. Bob also explains the need to educate physicians about the benefits of referring to hearing care specialists and the impact it can have on patient care and outcomes. He emphasizes the importance of providing quality service and building trust with physicians to encourage consistent referrals. Overall, Bob emphasizes the need for persistence, consistency, and patience when developing relationships with physicians and marketing to them.

Keywords

physician referrals

building relationships

hearing care specialists

regular contact

marketing strategies

primary care physicians

patient care folders

professionalism in healthcare

gratitude for referrals

educating physicians