Building relationships between your hearing healthcare practice and physicians is crucial for gaining new patient referrals. The majority of those suffering from hearing loss consult physicians before consulting hearing healthcare professionals. Developing key relationships with physicians can minimize impairment and maximize function for mutual patients.

Join us for an in-depth look at how hearing healthcare professionals can build mutually beneficial relationships with physicians. Expert presenter, Bob Tysoe, Owner of the Hearing Healthcare Marketing Co., will present an overview on building business-to-business marketing strategies that focus on maximizing profits and improving the quality of life for patients.

• Describe key concepts of internal marketing
• Realize physician’s expectations of the hearing healthcare professional prior, during and post patient referral
• Discover what “Total Office Call” means; and how this knowledge can influence the development of long-term relationships
• Gain a better understanding of “disease state marketing concepts”