Managed Care Updates for the Hearing Health Care Professional (On-Demand webinar sponsored by Amplifon Hearing Healthcare)-Recording - Managed Care Updates for the Hearing Health Care Professional

Recording - Managed Care Updates for the Hearing Health Care Professional

Video Transcription

Video Summary

This webinar explains how managed care affects hearing healthcare and why it matters in 2026 and beyond. Carrie Meyer defines managed care as a system that controls cost, quality, and utilization, and reviews common models such as HMOs and PPOs. She then focuses on Medicare Advantage, now a major force in hearing care because more than half of Medicare beneficiaries are enrolled and many plans include hearing benefits. Medicaid is also covered, with emphasis on how benefits and reimbursement vary widely by state, especially for adult hearing aid coverage. The presentation also explains third-party administrators, which often manage hearing benefits on behalf of insurers. Finally, it encourages practices to evaluate whether participation makes sense by knowing their hourly rate, patient acquisition cost, staffing, and community needs. The main message: managed care is not going away, so practices should use it strategically.

Keywords

managed care

hearing healthcare

Medicare Advantage

Medicaid hearing benefits

third-party administrators

hearing aid reimbursement